Studio Giezen / The Growers
A grounded identity for a parquet specialist who turns craftsmanship into the crowning glory of every interior.
Craftsmanship is at the heart of Kevin Plomp Parket, but the brand needed to express that quality just as strongly as the work itself. The challenge was to create a professional identity that feels premium and contemporary without losing the authenticity of a true craftsman.
We took inspiration from the craft itself: wood, traditional laying patterns and precision. At the heart of the identity is a distinctive KP monogram, constructed like pieces of parquet coming together. Combined with natural tones, bold typography and graphic patterns, it creates a flexible visual language across workwear, vehicles, print and digital.
Craftsmanship you can recognise. A strong and consistent identity that gives Kevin Plomp Parket a distinctive position of its own. Refined without becoming polished. Premium without losing its roots. A brand built with the same philosophy as a great wooden floor: made to last.
This is exactly where The Growers does its best work: uncovering what makes a business distinctive and turning it into a brand people recognise, remember and trust. Want to see how we approach this kind of work? Explore our way of working here: thegrowers.studio/services-approach.
If the quality of your work has outgrown the brand around it, let’s build something that does it justice. Start a conversation here: thegrowers.studio/contact.
